SPECIAL SUMMER OFFER TO ALL PARKER PEN DEALERS.
GOOD ONLY FROM JUNE 20 TO JULY 31, 1929 FREE ADVERTISING ALLOWANCE WITH ALL ORDERS OF $100 OR MORE.
You know, and we know, that retail sales tend to dullness in the hot months. Hence this plan to stimulate your summer sales. Read carefully because it offers you especially advantageous terms:
1 On all orders amounting to $100.00 or more NET for shipment between June 20 and July 31, you will be given FREE 15% of the amount of your order in free goods figured at the retail price.
The amount of the free goods you receive is to be spent by you for advertising Parker products.
Example: You order four dozen unite amounting to $200.00 list less your discount or say $120,00 net. You will receive 15% of $120.00, or $18.00 in free goods, figured at the retail price. Thus, this will entitle you to two $7.00 pens and one $4.00 pencil free. (You can select any free goods you want).
The regular fall dating applies on this order as follows: 2½% if paid July 10, 2% if paid August 10, 1% if paid September 10, net October 1.
Regard this as an extra discount if you will–it is an opportunity to buy Parker products at an unprecedented price equal to an extra discount of 9% on our regular trade discount. We give you this substantial advertising allowance because we know you will be glad to avail yourself of this means to build up summer sales. Get out your pencil and figure out just what these terms mean in dollars and cents. An offer like this only comes once in a long, long time. And remember the offer expires soon, so order now before it is too late.
Very truly yours,
Kenneth Parker
THE PARKER PEN COMPANY
An order blank, return envelope and catalog are enclosed.